When I am evaluating a potential new coaching client, I always pay close attention to how the person is choosing their words in answering my pointed questions. When I ask them what they need to do in order to increase their success, I hear terms like. “I should have a business plan.” “I should ask for more referrals.” “I should get to the gym.” When you frame important, must do action items as a “should” to yourself, you basically give yourself an out. You are so busy in your business and life, anything you view as not a must will not get done. The problem is, most advisors are unaware of how they communicate with themselves. Now a quick question for you. How do YOU frame things to yourself? Please listen to my audio comments for more detailed information.
Do You Suffer From The Should Syndrome?
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